Dubai · UAE · Influencer & Creator Agency

Dubai’s creator & influencer agency. Done properly.

Vetted UAE creators matched to brands that respect their work. No ghosting, no gifting-as-payment — just campaigns that deliver.

Free for creators  ·  No retainer for brands

The UAE creator economy
deserves a proper agency.

BRIEFED connects UAE brands with vetted local creators — and gives creators the fair rates, real briefs, and professional representation they deserve. The process looks a lot more like recruitment than scrolling an app.

For Brands

Stop wasting budget on the wrong creators.

Most Dubai brands waste weeks on the wrong creators — wrong audience, wrong niche, no follow-through. BRIEFED finds, vets, and matches UAE creators to your brief, then manages everything from contract to delivery.

  • Recruitment-grade vetting — content quality, audience authenticity, professional track record
  • UAE-native matching — local creators for local audiences, not a global database with a geo-filter
  • End-to-end campaign management — brief intake through to final delivery
Work With Us →
For Creators

Your content is worth more than a gifting post.

The BRIEFED creator roster means real brand partnerships, fair rates negotiated on your behalf, and full campaign support from brief to sign-off. We work with UAE creators who have strong content and a genuine audience. Free to join. Always.

  • Matched to brands that genuinely fit your niche and values
  • Fair rates, properly negotiated — no more accepting gifting as payment
  • Full campaign support from brief to sign-off
Apply to Join →
Why BRIEFED

Built by a recruiter.
Run by a creator.

Most influencer agencies are run by marketers who’ve never posted content. BRIEFED was founded by Yasmine — 14 years in talent recruitment, then a creator with real UAE audiences. She’s been on both sides of every brief, which changes everything about how this works.

14+
Years in talent recruitment — the foundation every creator match is built on.
24K+
TikTok followers built organically — the standard BRIEFED holds every creator to.
Both
sides
Sides of the industry Yasmine has worked — brand partner and active creator.
Meet Yasmine →
Trusted by
"We'd tried two other agencies before BRIEFED. Both sent us lists. Yasmine sent us one recommendation — the right one. Campaign delivered in three weeks, content exceeded brief. We're already planning the next one."
— Marketing Director, Beauty Brand · Dubai
"For the first time I actually understood what I was agreeing to and felt like someone was looking out for my interests. The brief was relevant, the rate was fair, and I got paid on time. That's not been my experience elsewhere."
— Lifestyle Creator, 18K Instagram · Dubai
Yasmine in Action

The proof is in the feed.

24K TikTok, 12K Instagram — built on honest Dubai recommendations, not paid plays. Yasmine’s audience is the benchmark BRIEFED sets for every creator on the roster.

Coming Soon

The BRIEFED Platform.

A self-serve marketplace where UAE brands post briefs and vetted creators apply directly. No middlemen, no spreadsheets.

Coming Soon

The BRIEFED Academy.

Courses, templates, and community for UAE creators ready to turn content into income. Built by someone who actually did it.

Y
Yasmine
Founder, BRIEFED
 @yasmine_says  @yasminesays
From the Founder
"I built BRIEFED because I've been on both sides of this industry. Fourteen years placing talent, then creating content myself — and experiencing firsthand how brands treat creators. I know what good looks like from both directions. This agency exists to make that the standard."

Yasmine — Founder, BRIEFED

Read My Story →
Dubai · UAE · Creator Economy

Ready to do this properly?

Whether you’re a brand with a brief or a creator ready for real representation — BRIEFED is built for both.

Free for creators  ·  Based in Dubai, UAE  ·  Founded by Yasmine Shaban